Quova geotargeting plugin for Revive Adserver
We recently worked with Quova, a company specializing in IP to location data and services. They commissioned us to develop a custom plugin that enables Revive Adserver users to make use of the Quova Geo IP API. The plugin, once installed and configured, provides...
Retargeting: What It Is & How to Use It
Joanna Lord over at SEOMoz.org wrote a great post entitled “Retargeting: What It Is & How to Use It”, which describes not only what retargeting is, but also how it can be used to enhance and improve the effectiveness of display advertising. If...Geolocation Magic Macros plugin for Revive Adserver version 1.0.0 released
The team at AdserverPlugins.com is proud to announce the release of version 1.0.0 of the Geolocation Magic Macros plugin for Revive Adserver, after several months at beta. None of the beta testers reported any problems, so we have removed the feature that created a...
Custom plugin to create banners with images and text links
We recently developed a custom plugin that enables ad operations staff to easily create banners in Revive Adserver that contain both small images and text links. This could of course be done using a procedure that involves uploading the image to a known web location...Retargeting Plugin for Revive Adserver: help your advertisers reach their audience
Retargeting helps publishers to increase the efficiency and effectiveness of the advertising campaigns they run for their advertisers. In a crowded market, it distinguishes them from their competition.
Statistics as Graphs plugin updated (v1.0.3)
The team at AdserverPlugins.com is releasing an update of the free Statistics as Graphs plugin for revive Adserver. This version 1.0.3 is available for download right now. This is a security fix release that takes care of one issue: A vulnerability has been discovered...Retargeting plugin for Revive Adserver: an example of using retargeting for publishers
A publisher was able to almost double the ad revenue and eCPM of the public sign in and post-log off pages of his closed forum by implementing retargeting using the Retargeting Plugin for OpenX Ad Server.
Statistics as Graphs plugin updated (v1.0.2)
A new version of the Statistics as Graphs plugin for OpenX has been released, to fix a bug that prevented the correct display of very large numbers being represented in scientific notations. Version 1.0.2 is available for download now.