Geolocation Magic Macros

The Geolocation Magic Macros plugin for Revive Adserver, Magic Geo in short, enables you to dynamically insert the name of the geographic location of a visitor into a banner. This can be used  both in the HTML code and in the destination URL.

Using this new feature, you can automatically make a banner adjust its content to the location of a visitor.

Seeing is believing

This is a banner showing the Magic Geo plugin in action by displaying your country name and country code, and the name of the continent, and a link to a Wikipedia article about your country.

The code used in this demonstration banner looks like this:

<b>You are currently in <a href=”https://en.wikipedia.org/wiki/{geo.country.enc}” title=”read about {geo.country} on Wikipedia” target=”_blank”>{geo.country}, country code {geo.country_code}</a>, which is part of {geo.continent}.</b>

Sample use cases

Here are a few examples of how Geolocation Magic Macros can be used:

  • Instead of a generic banner saying ‘See a list of shops in your city’ you can have a banner that says: “See a list of shops in {geo.city}” which automatically inserts the visitor’s current city name into the banner.
  • If you have country flags for all countries, you could dynamically load the right flag for each visitor like this: <img src=”https://www.example.com/images/flags/{geo.country_code.enc}.png” alt=”See a list of shops in {geo.country}” />
  • In the destination address of any banner, you could include the visitor’s country code or city name, for use with web analytics or to populate a form, for example like this:
    https://www.example.com?DV={geo.country_code.enc}
    or like this:
    https://www.example.com?country={geo.country.enc}&city={geo.city.enc}

How Geolocation works

When someone visits a web page, their browser sends an ad request to Revive Adserver. That request always contains the IP address of the visitor.

In a massive lookup table that’s created by companies like MaxMind, that IP address is then used to pin point the appropriate entry where the location information like country name, city name, or postal code.

In Revive Adserver, a banner can be geotargeted, which means that the banner will only be displayed when the visitor is in a specific country or city, for instance.

The Geolocation Magic Macros plugin for Revive Adserver adds the ability to dynamically display the geographic location names inside a banner.

Geolocation Magic Macros plugin for Revive Adserver

The Geolocation Magic Macros plugin for Revive Adserver, Magic Geo in short, enables you to dynamically insert the name of the geographic location of a visitor into a banner. This can be used both in the HTML code and in the destination URL.

Using this new feature, you can automatically make a banner adjust its content to the location of a visitor.

To purchase a license of this plugin, click the button below to add it to the shopping cart and automatically proceed to the checkout page.

$19.95

You will be able to download the software immediately after completion of your payment.

Info about VAT for customers in the EU (click here)

No VAT for customers outside the EU

For customers who are located outside the EU, we do not charge VAT.

Customers in the EU without a VAT number

If you’re located in the EU and do not have an EU VAT number, we are legally required to add 21% Dutch VAT to the invoice. This applies to businesses and private persons alike.

Customers in the EU with a valid VAT number

If you’re acting on behalf of a business located in the EU, you can enter your valid VAT registration number to remove VAT from your payments (“VAT Exempt”).

VAT for customers in The Netherland

If you are from The Netherlands, we are required to add 21% VAT in all cases, since our company is also registered in The Netherlands. However, as a business you will still have to enter a valid Dutch VAT number, if you want to receive an invoice that can be used for a VAT refund.

VAT on your invoice

The amount of VAT you pay will be clearly marked on the invoice you receive with every payment. Dutch business customers can reclaim this with their VAT filing (“BTW aangifte”).

SKU: MAGICGEO Category: